Bachelor of Sports Management

The operations, leadership, and management behind successful teams and organizations.

Undergraduate · School of Sports Management

The business behind the game.

Driven by passion for the sports industry, students dive into the operations, leadership, and management behind successful teams and organizations. They develop practical skills and industry understanding to contribute to high-performance sports environments.

Curriculum

Selected courses.

Sport science meets management science — with technology and analytics running through every year.

  • History of Sports
  • Introduction to Sports Science
  • Principles of Sports Management
  • Sport Physiology
  • Fundamentals of Sport Psychology
  • Programming: Python 1
  • Principles of Marketing
  • English in Sports
  • Sports Economics
  • Introduction to AI & Machine Learning
  • Sports Sociology
  • Sports for Persons with Disabilities
  • Introduction to Sports Technology
  • Sports Operation Management
  • Group Dynamics in Sports
  • Management of Technology
  • Fitness and Health
  • Sports Marketing
  • Fundamentals of Financial Analysis
  • Public Relations in Sports
  • Social Networks & Marketing
  • Internship
  • Nutrition & Human Health
  • Measurement and Evaluation in Sports
  • Sports Finance
  • Sports Media
  • Generative AI Technology
  • Sports Law
  • Talent Identification in Sports
  • Sport Consumer Behavior
  • Principles of Big Data Analytics
  • Technology and Sports Diagnostics
  • Machine Learning in Sports
  • Digitalization in Sports
  • Sports Informatics
  • Graduation Project

Choose your track

Three specializations.

SpecializationSports Technology
SpecializationFitness and Health Management
SpecializationSports Marketing and Recreation Management

Beyond the classroom

The full experience.

Internships

All students complete an internship during their three-year program — the Career Office helps secure placements with external organizations or on-campus work-study programs.

Educational Weeks Abroad

Short intensive learning experiences at ESLSCA's international partner campuses.

Incubator Program

Ex3, ESLSCA's incubator, supports student ventures from ideation to launch — with funding and co-working space for the most promising projects.

Industry Partners

Learn within a network that includes LALIGA and the Sports Management School (SMS).

Admissions Open

Ready to begin?

Start your application today, or talk to our admissions team about the right path for you.

Or call our hotline — 19298